“All Sales are Final” is a common and expected practice when it comes to a Business Liquidation Sale, Store Closing or Going Out of Business Sales. But yet there are always those customers that think they the exception.
You need to address these customers and explain the policy and why it is in place.
What is a Business Liquidation Sale?
A Business Liquidation Sale is conducted to liquidate inventory in the most profitable manner possible. All inventory is being sold below actual retail prices and the customer is receiving good value.
A store closing sale is not an attempt to build your brand or your customer base. It is an effort to recoup your investment. “All Sales are Final” means exactly that. Customers should only make a purchase if they in fact think that the purchase is a good value. The best items and sizes always sell first and usually with lesser discounts than slower selling items or sizes. Deeper price reductions are used to accelerate the sales of slower selling items in a Business Liquidation Sale.
When Do you Reduce Prices?
All items will continue to be reduced in price until everything is liquidated. So when a customer ask “Is is item going to be reduced further”, the answer is “Only if it is still here when we do the next price reduction and we don’t know when that will be. First of all price reductions are scheduled only when there is a need to accelerate sales further. At this time that decision has not been made.”
When customer thinks that the item is a value at the current price, they should buy it. First of all when they think that they need it to be at a lower price before it is a value, they should take a chance and wait and see it it is still available after the next reductions are taken. In most cases it won’t be there.
Most of all mark down schedules are based on sales results. When sales continue well price reductions are delayed. When sales slow up, then price reductions are expedited for the Business Liquidation Sale.
Need Help!
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