Feb 11, 2020 | Advertising, Marketing, Media, Press Release
The Press Release is one of the most cost effective tools a retailer has in announcing their Store Closing Sale, Going Out of Business or Retirement Sale. It costs nothing and can create lots of interest in your Closing Sale and also lots of customer traffic. It is in...
Jan 30, 2020 | Advertising, Direct Mail, Email Marketing, Marketing, Media, Merchandise Pricing, Newspaper Advertising, Press Release
You have just made the decision that it’s time to close your retail business. In most cases some of the primary reasons you have made that decision is that business is declining, your customer count is way down, your advertising is not working or you have decided now...
Jan 7, 2020 | Advertising, Marketing, Newspaper Advertising, Store Closing Sale
You hear it almost every day, “Newspapers are dying”. And for the most part that’s a true statement. Most people now get their news from cable TV or the internet. The daily newspaper gets thinner every day. In the current economy the multi pages of real estate ads and...
Dec 16, 2019 | Email Marketing
Your business’ email list is like treasure waiting to be discovered. All you need to do is brush a little dust off, and you’ll see how much it can help your business. To start getting the most value make sure your email list is both continually growing, and keeping...
Dec 6, 2019 | Email Marketing, Free Information Page
Most retailers understand the 80 – 20 rule: You do 80% of your business with 20% of your customers. That is not going to change during your Store Closing Sale. It is extremely important that you take advantage of your existing relationship with your customers to...