by Chuck Haug | Aug 12, 2024 | Advertising, Email Marketing, Marketing, Media, Retirement Sale
Email marketing is a highly effective tool for promoting a retirement store closing sale due to its direct, personal, and immediate nature. Here are several reasons why it is advantageous: 1. Direct Communication – **Targeted Messaging**: Emails go straight to...
by Chuck Haug | Jul 30, 2024 | Advertising, Consulting, Email Marketing, Marketing, Store Closing Sale
Early Planning and CommunicationsPlanning should begin well in advance. Create a detailed timeline outlining when and how the sale will be promoted. Clear communication with suppliers, employees, and customers is crucial. Inform suppliers about discontinuing orders...
by Chuck Haug | Jul 4, 2024 | Advertising, Consulting, Discounts & Markdowns, Email Marketing, Marketing, Retirement Sale, Store Closing Sale
In a customer's mind, the perception of an inventory reduction sale versus a liquidation sale can vary significantly: Inventory Reduction Sale: Perceived as a strategic move by the retailer to clear out excess stock. Customers may interpret it as a chance to get good...
by Chuck Haug | May 3, 2023 | Advertising, Business Failures, Email Marketing, Marketing, Media, Store Closing Sale
Social media marketing offers a plethora of benefits for businesses conducting a store closing sale. Increased brand awareness: Social media platforms have billions of users worldwide. Leveraging these platforms allows businesses to reach a vast audience and increase...
by Chuck Haug | Jan 30, 2020 | Advertising, Direct Mail, Email Marketing, Marketing, Media, Merchandise Pricing, Newspaper Advertising, Press Release
You have just made the decision that it’s time to close your retail business. In most cases some of the primary reasons you have made that decision is that business is declining, your customer count is way down, your advertising is not working or you have decided now...
by Chuck Haug | Dec 16, 2019 | Email Marketing
Your business’ email list is like treasure waiting to be discovered. All you need to do is brush a little dust off, and you’ll see how much it can help your business. To start getting the most value make sure your email list is both continually growing, and keeping...
