Feb 17, 2020 | DIY- Do It Yourself, Retirement Sale, Store Closing Sale
It’s sometime confusing when you hear the term “store closing sale”. There are several different types of store closing sales. There is a GOB Sale – Going Out Of Business, a Retirement Sale, A Moving Sale and a plain old Store Closing Sale. Below is an...
Feb 19, 2018 | Advertising, DIY- Do It Yourself, Marketing, Signage
When promoting your Store Closing Sale one of the questions that arise is what marketing media should you use. There is no one media that will reach your entire target market for your sale. You will need to use a variety of methods to reach them. For most of my...
Feb 1, 2018 | Discounts & Markdowns, DIY- Do It Yourself
Not every retailer needs to hire a professional store closing consultant to be on site during their Store Closing Sale. With a solid plan and an available source of good advice many small to medium size retailers can conduct their own Store Closing or Going Out of...
Jan 29, 2018 | DIY- Do It Yourself, Marketing, Retirement Sale, Signage
Exterior signs for your Store Closing Sale, Retirement Sale or Going Out of Business Sale can account for up to 20% of your store traffic. The use of professional looking signs used on the exterior of the store should shout that you are closing your store....
Dec 1, 2017 | DIY- Do It Yourself, Store Closing Sale
Do you want help with a DIY Store Closing Sale? “Not every retailer needs to hire a professional store closing consultant to be on site during their Store Closing Sale.” With a solid plan and an available source of good advice many small to medium size...
Nov 22, 2017 | Advertising, DIY- Do It Yourself, Marketing, Signage
I have written several different blog post about the importance of sending out press releases prior to your retirement sale or your store closing sale. Press releases work as an efficient method of advertising. Follow the link below to see the results one of my...
