by Chuck Haug | Sep 10, 2018 | Consulting
Use of a retail store closing consultant will produce a maximum return at minimum expense, reducing potential losses from excessive markdowns, ineffective advertising, excessive expenses, or a loss of momentum. A professional retail consultant analyzes the client’s...
by Chuck Haug | Aug 31, 2018 | Retirement Sale
OR What should you do when it comes time to retire from a retail business? Coopers and Lybrand, an international professional services company conducted a study of the retail industry to explore how retail stores are sold. It surveyed respondents operating...
by Chuck Haug | Aug 23, 2018 | Advertising, Direct Mail
If you’re going to have a Store Closing Sale or High Impact Inventory Reduction Sale it is extremely important that the sale gets off to a extremely strong start. You must achieve a high return for your advertising. That means that it must be targeted and create...
by Chuck Haug | Aug 15, 2018 | Store Closing Sale
Your peak selling period is usually the best time to run an Retirement Sale or Store Closing Sale. For most retailers that means the 4th quarter of the year. Just like a football game or basketball game the 4th quarter usually is when the success or failure is...
by Chuck Haug | Feb 19, 2018 | Advertising, DIY- Do It Yourself, Marketing, Signage
When promoting your Store Closing Sale one of the questions that arise is what marketing media should you use. There is no one media that will reach your entire target market for your sale. You will need to use a variety of methods to reach them. For most of my...
