by Chuck Haug | Oct 23, 2017 | Advertising, Discounts & Markdowns, Marketing, Signage
One of the biggest mistakes that most retailers make when running a Store Closing Sale. Going Out of Business or Retirement Sale is to take too deep of store closing discount at the start of the sale. They end up losing valuable margin dollars. Many of your better...
by Chuck Haug | Sep 7, 2017 | Advertising, DIY- Do It Yourself, Marketing, Signage, Store Closing Sale
For Free Advertising For Store Closing Sale a press release is a great tool in getting the word out about your store closing, retirement sale or going out of business sale. You should consider them free advertising. Below are 5 Rules for writing a press release that I...
by Chuck Haug | Aug 25, 2017 | Advertising, Marketing, Signage
Exterior store signage is one of the most effective tools that a retailer can use to communicate their STORE CLOSING SALE not only to their customers but to prospective customers also. Large, visible and concise signing will drive traffic to your store. The signs can...
by Chuck Haug | Aug 14, 2017 | Advertising, DIY- Do It Yourself, Marketing, Signage, Store Closing Sale
Small retailers need to understand that their stores success is rooted in building long standing customer relationships. They should nurture their best customers by learning and remembering individual preferences and interests, acquiring this information...
by Chuck Haug | Jun 26, 2017 | Advertising, DIY- Do It Yourself, Marketing, Signage, Store Closing Sale
When it comes to marketing, email marketing often takes a back seat to social media marketing. Yet, according to Lorraine Ball, owner of Indianapolis-based digital marketing agency Roundpeg, this tool is more powerful than you might imagine. “None of the social media...
by Chuck Haug | Mar 16, 2017 | Advertising, DIY- Do It Yourself, Marketing, Signage, Store Closing Sale
Email Marketing For Store Closing Sales Currently email marketing has become my media of choice when my client has a good customer email list. Posted on February 9, 2017 by Chuck Haug There are a couple of reasons why: • Low cost – emailing is almost free. • Fast...